Traditional vs Modern CSR: A Paradigm Shift

In the age of intense competition, one of the things that make a difference between companies is the public perception of its value system that depends upon how it handles its Corporate Social Responsibility (CSR).

CSR has witnessed unprecedented interest and investments that evolved it completely over the last few years. Now, it becomes both contemporary and contextual issues to the company itself (both at managerial and workforce level), government and all the stakeholders.

Here are the highlighted points in this post:

A Paradigm Shift in Corporate Social Responsibility (CSR)
CSR is no Longer a Peripheral Issue
Modern CSR is more about Win-Win Strategy
Modern CSR: Individual Driven Self-Motivated Process
Modern CSR Puts an End to Long-Lasting CSR Debate
CSR of Indian Multinational Corporations (Case Study of Tata Group)

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